Guerrilla Marketing

Guerrilla Marketing is a fun, creative and an interactive way to tell people about you company.

Key Components that make-up a good                                                                                          Guerrilla Marketing action 

What is considered Guerrilla Marketing? If I had to explain it, I would consider it anything untraditional, creative and really thinking out side of the box. A great example I saw a few years ago right here on MSU's campus was from Red Bull. They put stickers of wings on a lot on the cross walk signs and then fixed a full can to the sign as well. I believe they also stuck cans to the bottom of chairs in some of the big lecture halls. How Genius! It's definitely something that sticks out in my mind today and says something about the company. They took the time and effort to be diffrent, and I think that is another part of a good Guerrilla Marketing Campaign.

This type of marketing is especially useful for start-ups. Its a way for them to market themselves without having that huge marketing budget to back it. With the use of the internet it is even easier for start-ups to use websites, blogs and social media to get buzz going about the company.  

Here are some other awesome example of good Guerrilla Marketing, some are simple and other took a lot of time and energy to complete.